Elena Votsi Holistic Rebranding & Website
THE CONTEXT
Nestled between the enchanting landscapes of Hydra and the bustling streets of Athens, Elena Votsi emerges as a beacon of light, perfection, and craftsmanship in the world of luxury jewelry.
THE CONCEPT
With roots deeply intertwined with the essence of Hydra, this renowned jeweler epitomizes boldness, excellence, and desire. Our campaign seeks to encapsulate the essence of Elena Votsi, drawing inspiration from the captivating beauty of Hydra and the craftsmanship that defines her brand. With a carefully constructed website, social media strategy, and print ads, we illuminate Elena Votsi’s narrative, inviting the world to indulge in the timeless allure of her jewelry, where every piece is a testament to the pursuit of perfection.
PHOTOGRAPHY: APOSTOLIS KOUKOUSAS | STUDIO 46
VIDEO DIRECTOR & EDITOR: GEORGE DASKALOPOULOS | THE LAZERCOW
ASSISTANT VIDEO DIRECTOR: GEORGE SMYRNIOTIS
STYLING: VINA NEOFOTISTOY
MAKEUP & HAIR: SOPHIA SARIGIANNIDOU
MODEL: ROSANNA GEORGIOU